GRIF to welcome global hospitality leaders to Dubai

Conrad Dubai will welcome GRIF in February

The Global Restaurant Investment Forum will showcase restaurant concepts from around the world.

This dynamic event has been developed to provide valuable insight into the restaurant industry for investors and to showcase the hottest new restaurant trends globally.

This year, GRIF continues to surpass expectation with its high calibre line up of expert speakers including two of the world’s most esteemed chefs: Heinz Beck and Todd English.

Chef Heinz Beck is widely known as one of the most notable “Masters” of gastronomy.

His unique interpretation of the “modern” kitchen uses a selection of ingredients to create truly innovative flavours and culinary concepts which distinguish his talent as a globally acclaimed chef.

He will be addressing the Global Restaurant Investment Forum, detailing what he looks for when assessing a potential partner and discussing how you can maintain quality whilst expanding your presence internationally.

“The hospitality and restaurant industry is nowadays the fastest growing industry and promises great investment potential,” said Beck.

“It’s exciting as you have the possibility to share your cuisine philosophy, your passion for food and it’s a great satisfaction when guests appreciate and reward your job.”

Chef Todd English is one of the most decorated, respected, and charismatic chefs in the world.

He has been recognised by several of the food industry’s most prestigious publications, established one of the best-known restaurant brands in the nation, published four critically acclaimed cookbooks, and is a frequent guest on TV cookery shows.

He will be sharing what the key components are to structuring an agreement with investors and revealing what the ‘must have’ ingredients are to make the relationship and the product work.

The Global Restaurant Investment Forum is establishing itself as the must-attend event for organisations and individuals involved in restaurant investment, development and expansion.

GRIF will tackle issues such as agreements between franchisors and franchisees, restaurant design, making hotels dining destinations, and gaining market share through social media.

This three day event will provide valuable networking opportunities and industry insights, and allow attendees to return to the work place with practical knowledge to apply to their business.

The event will take place from February 16th-18th, and the Conrad Dubai in the United Arab Emirates.